As you are getting ready to open your practice or even after a few years of being in practice you might have a freak out about money. I have freak outs about money pretty frequently. Which, after many consults with coaches and fellow owners I found this to be normal. As we continue our theme of November around money, this weeks blog I want us to talk about what to do when we do freak out about money and how to think outside the box to make money!
Freaking Out About Money
Like I said before, we have all have been there before freaking out about money. I promise you will be there again. One thing I was taught when you are freaking out about money or anything in your practice is to walk away from that freakout. The reason is all that negative energy will only bring to you more frantic and stressed out negative energy. It is hard to think through the freak out when you are stress. Take a break when you are freaking out and then come back to your practice in a more calm peace of mind.
When you do come back here are a few things to help you not go back to freak out mode.
- What do you need to be doing to make money?
- You should know what makes you money or what brings money to your office fast!
- Do you need to be following up with clients, fellow practitioners?
- Getting out of your office and marketing?
- Sending invoices to clients with outstanding bills
- Going through old client charts and sending a check in an email with an option to schedule with you. This is my favorite thing to do every 6 months. I will clean out my chart files and if I have not seen someone in 6 months I will send a quick email to check in an see if they would like to schedule an appointment. Each time I have done this I usually get 305 clients coming back in. If you would like a copy of my email template click HERE!
- You should know what makes you money or what brings money to your office fast!
- Remind people you are for hire
- On your blog, social media, or even in your emails it is 100% ok to let people know how to hire you to get even more help.
- Here are two examples of social media post letting their audiences know how to purchase from them!
Thinking Outside the Box
We have all heard that saying before. To think outside the box and that might help you to stop freaking out about money. I want to first tell y’all I am not the expert in this area and I will definitely share what I have learned and want you to research on what feels good for you.
Here is a great blog post by Erica Julson, MS, RDN, CLT about the pros and cons of different revenue streams for practitioners. As you go through all her ideas, keep in mind what is in alignment with your practice, ethics, and beliefs. If you don’t believe in something it will come across in how to talk about it.
What I have tried:
- Amazon Affiliate- to date has made $0 with any links. Honestly have not promoted them al that much
- Pyshical Products - t-shirts- the worst idea I have ever had. Spent way too much money and sold 3 out of 200. Now I just give them away to students, friends or anyone.
- Online Course - I am in love of course!! Mainly because this is how I learn and how I have found the most effective way to teach to people all across the country. Over the past year, I have broken even with the development, advertising and such.
- Media Work- another avenue I just LOVE!! It has taken me about 5 years to finally get paid for my TV segments. It is a lot of work to find the products, negotiate the rate, and plan everything out. And I just love the performance aspect of the media work 🙂
Here are some other ideas that I have heard about, and another blog post from amazing resources, Pat Flynn. If you are not listening to his podcast start TODAY!!!
- Sponsored blog - here is a great article on how to get paid with blogging
- Guest blogging
Bottom Line-
if you want to pursue a side income pick one that feels good and is in line with your beliefs!